August 2009 Archives

As we know its important to keep you site updated with relevant content. That doesn't mean it has to be a novel or extremely ground breaking. It also mean it doesn't need to take a lot of time. I want to shift gears away from law firms for a moment and show a site for a restaurant close to my home on Kent Island, Maryland. The web site is Jettydockbar.com they wanted a site to show off all the cool stuff that goes on at the restaurant / bar. One of the cool features is right on the main. You will see updates from the owner of the restaurant. It's short its simple and up to date. How do they do this? Twitter.

This is a great example of how using new technology can make things better. My point here is that the owner can quickly open a browser and in under 140 characters say what the current specials of the day are, or give a last minute plug to the evenings entertainment. I'll post in another blog on design tutorials how to implement this on your web site. 

So if you can't blog - tweet!

Unrelated sites don't help. If you are a law firm in Maryland, having a buddy in New York that runs a restaurant link to you isn't going to help much. In fact I would say it doesn't help at all. So what can you do? Will your competition link to you? Absolutely not! Or maybe they will. It's a common process for blogs to link together. Maybe you will not link to your competitor down the street but what about another law firm that handles a different area of practice? Or perhaps same area of practice in another area? 

We recommend blogs linking to each other. It helps strengthen both parties. Take a look at Ron Miller's blog - Maryland auto accident lawyer blog. You will see he links to his own blogs and some related blogs in the area. Take a page from him and spread the love. It'll come back.